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Abstract
Media education can address how media and ecology are closely linked through a framework called ecomedia literacy, which reorients media education to an ecocentric ethic, extending the notion of community beyond humans to the more-than-human world. This chapter demonstrates that ecomedia literacy's aim is to ground media literacy in an ecocentric ethic. Ecocentric ethics, often associated with deep ecology, occupy the radical and transformative sphere of environmental ideology, which ties into the ecojustice framework, fundamentally challenging the economic and political status quo. Ecofeminism also offers an important transformative, eco-ethical orientation. Just as media studies has had a powerful influence on the development of media literacy, ecomedia literacy draws from ecomedia studies. The ecological footprint and the media mindprint are key concepts for potential use in media education courses augmented with ecomedia studies. The chapter presents a general overview of these concepts as they relate to ecomedia literacy.
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Date
2020
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Ecomedia literacy
Citation
Lopez, Antonio. “Expanding Ethics to the Environment with Ecomedia Literacy.” In The Handbook of Media Education Research, 383-397. John Wiley & Sons, Ltd. 2020.